Daily Archives: March 21, 2007

Quick Takes: 3/21/07 – Accountability, Distribution and Measurement Edition

Posted on by
Reply

I wish I had the time to give these stories their full due.

  • Google has changed the game significantly by disrupting the usual methods of distribution.
  • Viacom’s lawsuit against Google over YouTube, aside from being extremely short-sighted, could define how copyrighted material is treated online in the future. I’ve said it before: Owners have the right to make money from their content. But honking off your users by stopping them from spreading word of mouth is not the way to protect that right.
  • Some are wondering if smaller studios should stop trying to get their films in the big stores and lead the way in the download-to-burn market.
  • The NYT has a couple stories about how far new directors push the limits but then wonders if they go far enough.
  • As other dither about, talent agencies are becoming producers and distributors using the very new media channels others decry.
  • ABC and others are finding it’s better to build distribution platforms itself rather than rely on outside vendors since it gives them more control and ownership in those platforms.
  • It should come as a surprise to no one that ShoWest was more about making money than the glamorous side of Hollywood.
  • Eric from Deep Focus talks broadband strategies marketers need to keep in mind.
  • MovieLink, which might be bought by Blockbuster, might itself buy Akimbo – giving it a vast catalog of non-movie content.
  • Mike links to a new report showing some surprising titles popping up as most often rented online.

Finally, both Scott and Mike pass on a trio of articles from The New York Times that cover different aspects of the movie downloading debate. Basically it sounds like the studios are afraid of what might happen and so no one’s really innovating. No surprise there. Also check out Steve’s opinions on this and the “role of the critic” discussion.