Quora adds reviews to attract more eyeballs

quora-logoI tell you…as much as I’m tempted to think Quora is kind of flailing in their “let’s just add one new feature after another” pattern of late, I’m kind of digging the fact that they’re not throwing in the towel until someone actually rings the damn bell.

Their latest rollout is of Reviews, which give people the ability to add star ratings to what they write up. The idea is that when people ask if X show, movie, book or whatever is good people can leave a response that has a quantifiable star rating, thus hopefully making it more of a destination for those seeking such opinions before they go anywhere else. It’s also a huge SEO play since these pages will likely come up highly for searches for “X Movie Title review” and the like.

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