Quick Takes: Content Marketing and Media News for 10/18/17

Facebook is testing a throwback type of feature, allowing people to set temporary status messages of no more than 101 characters. Nielsen has announced it will track viewership of select programs from a number of studios on streaming services, giving everyone an idea of how well those shows perform outside of linear broadcasts. Facebook appears …

Marketing Madness in 60 Seconds: 4/24/09

Advertising and Marketing Someone has gone out on a limb and speculated that the addition of Oprah Winfrey to Twitter could bring more everyday people to the micro-blogging service. You think? All that online chatter, especially in the form of blogs and forums, can be mined by companies looking for real-time consumer feedback. Those insights …